Sunday, June 28, 2009
The study first found that "participants reported that CAs provided limited support of their learning process during the eFolio development." Of course they did. Additionally, "participants found that CAs were not as supportive as hoped for
specific tasks in the eFolio development." I think that no matter what form of technology we use, it would be very difficult to replace face-to-face contact and interaction. I'm not sure that a conversational agent, while an "expert" in their respective field but who is still relying on transcripts of speech to relay their message can be as beneficial as live feedback. The one-sidedness of the conversational agents also concerns me. The also study said "participants appeared most frustrated when content-related questions that they felt should be “routine” or “standard” could not be answered correctly." In this sense, I think the most important thing is that as with any form of technology in the classroom, it should ENHANCE what you already have. If the conversational agents are essentially creating more frustration by not being able to answer questions properly and wasting students' time, I don't really see them as making learning easier.
I do see the benefit in conversational agents being able to offer 24/7 student support when the professor is not available. But what concerns me is that the avatar may only be able to answer the most basic questions (probably not help in detail, which is generally where most student questions come from - the specifics.) What also concerns me about this is the amount of time it would take on behalf of the professor or teacher in preparing the answers for the teaching agent. Is that amount of extra effort really worth answering emails or holding an extra session of office hours?
The point is, I think technology should be used in the classroom if it can help our students actually learn something. While the avatar was entertaining for me to make and experiment with, I can't realistically say I would be able to use this in a secondary (I'm thinking of my 11th graders here) classroom. I mostly just envision it not being taken seriously, even with a good amount of prep and scaffolding. As the study shows, it seems that these avatars seem to be more frustrating than helpful for students.
While I can't really see it being used as-is in the class, it does raise some interesting questions for me about the future of technology in the classroom. I'm already a little disturbed at the fact that I can take entire classes (such as this one) without ever stepping foot in a classroom. Are conversational agents a stepping stone to completely interactive online classes? If so, then I would see the benefit in using something this, as creepy as that would be. Until then, I'm not really sure of the purpose of using avatars in teaching, and am going to need a lot more convincing before I would use this in a classroom.
Thursday, June 25, 2009
Media Literacy Assignment #2
1. After a short discussion of the difference between newspaper and tabloid newspaper, students will be given copies of both (i.e. Star Tribune and World Daily News)
2. Students will examine each type of newspaper in depth, and determine how each uses/exhibits:
- featured stories
- length of stories
- layout
- headlines
- pictures
- perspective/bias if any
Then determine: audience, and purpose (to exaggerate, to inform?)
3. In pairs, each student will report the differences they noticed in the newspaper sources, where and if any bias occurs, and the purpose of entertaining or informing and WHY.
4. Students will then refer to the novel read previously or currently in class to create a newspaper spreadsheet in both traditional newspaper and tabloid form reporting the important (or unimportant) events of that novel. They will need to consider featured stories, length of stories, layout, headlines, pictures, and audience and purpose for each type of newspaper.
Media Literacy Assignment #1
One of the things that continues to fascinate me about media today is the use of not only persuasion techniques by advertisers, but persuasion techniques to specific audiences. The purpose of this activity is to help students begin to look at messages in the media with a more critical eye, but to help them to become more aware of how they are being positioned in society by marketers, researchers, and advertisers, and what it means to be expected to behave and consume in a certain way.
1. To begin, students will compare advertisements in magazines directed at 2 specific audiences (ex. Sports Illustrated, Cosmopolitan, Rolling Stone, Seventeen, Redbook).
2. In flipping through the two magazines, they will consider the following questions:
- Who are their targeted audiences (consider age, gender, race, etc.)?
- How does the content of each magazine (photos, fashion spreads, illustrations, articles, headlines, etc.) relate to the advertising?
- Have the editors come up with different ways to develop advertising-friendly content? (If so, give
examples and discuss.)
- Do you think the advertisers in one magazine might approve more of the content in one magazine than advertisers in
the other? Give specific reasons.
3. As an addition to this assignment, students could examine advertising for television shows. Based on the television show you watch, consider the following questions:
- What is this show's target audience (consider age, gender, race, etc.)
- How does the content of the show (characters, plot, setting, etc.) relate to the advertising?
- Is there any product placement within the television show?
4. Finally, students will be asked to come up with an idea for a magazine that targets an untapped, niche market.
Things to consider:
- What would appear on the cover?
- What features would appeal to this demographic group while also appealing to companies
that might advertise?
5. Students will then design a cover page and five possible advertisements for a sample issue. The cover will highlight stories that might attract their target audience, and the advertisements can be existing or invented products that would likely be sold to their specific audience.
6. In addition, students will describe the thinking behind your decisions in an essay. Questions to consider in the essay:
What's the difference between mass marketing and target marketing?
How do companies get information about consumers?
What are some of the advantages and disadvantages of target marketing for consumers?
Why do media outlets target people in the same way that product marketers do?
Sunday, June 21, 2009
Real versus Fake News
Shows like The Daily Show I believe respond to the audience's desire for entertainment as well as for showing a somewhat biased, but entertaining nonetheless "other side" of the issue, versus shows like "The O'Riley Factor", which can come across as abrasive, and even offensive to biased and unbiased viewers:
I think students need to learn to be critically aware of their world, specifically the place they get their information about the world, the news. Whether that source is on TV or in the newspaper, biased news reporting can have a negative affect on the way we perceive the world if we aren't taught to challenge and question that source.
Activity #1: Which one is different?
This would be a starting activity to help students start to look at what makes "real" print news different from "fake" print news sources. It will also help students distinguish what is the difference between "fact" and "opinion", especially when evaluating sources for a research-based paper or project. Students will look at a real news story and a fake one in order to help determine the differences between the two.
1. Have students look at the following articles removing the name of sources:
http://www.nytimes.com/2009/06/04/us/04marriage.html?scp=1&sq=new%20hampshire%20gay%20marriage&st=cse
http://www.theonion.com/content/news_briefs/new_hampshire_passes_law
2. Individually, answer the following questions:
- What did you notice that was similar?
- What was different?
- What do you notice about author's voice?
- What is the audience for each?
- What is the author's purpose for each?
- Which did you like better and why?
3. After students answer questions, debrief in large group. What can we consider a satire? What is the difference between fact and opinion and how is that stated to the audience?
Activity #2: Create Fake News in Persuasion ?
In my experience, in order for students to really understand a concept, it helps to have them practice that concept themselves. In talking about "real" versus "fake" news, this activity would ask students to create their own fake news broadcast based on what they've learned from viewing shows like The Daily Show, SNL, or Colbert Report. Because shows like these are so popular with a younger audience, this activity will require them to not only understand the difference between real and fake news, but also what makes that difference. Is it because of entertainment purposes? Is it because cable allows you to form a more biased opinion? They would be asked to combine their knowledge of news reporting, persuasion, and satire to inform, but also entertain their audience while making a commentary on today's society.
PROCEDURES:
1. After students have discussed the difference in news sources using activities like in Activity #1, they will begin to research in groups a topic of their own choice (after discussing the difference between credible and non-credible sources, fact versus opinion, audience, tone, purpose, etc.)
2. Students will be able to examine satirical news broadcasts on The Daily Show, The Colbert Report, SNL's Weekend Update and political skits, and in tabloid newspapers and The Onion.
3. In groups, they will need to identify their overall message, purpose, tone, argument, audience, and any persuasive/entertainment techniques.
4. After videotaping their satirical news cast, groups will share/present their findings
5. Students will also complete a short response paper answerign the following questions:
- What elements did you decide to change/elaborate/exaggerate from the original source?
- How did you incorporate the elements of satire?
- What persuasive and entertaining techniques are you using?
6. This activity can be used as a launching pad for more satirical literature from Jonathan Swift's "A Modest Proposal" to Oscar Wilde, etc.
Wednesday, June 17, 2009
Fox 9 News at 5:00 6/17/2009 Analysis
TOP STORY: Denny Hecker Auto Business Fraud (approx. 4 minutes)
Bill Keller (team coverage, reporting on site).
Denny Hecker’s auto business investigation regarding the dealership failed to pay off loans and file taxes. Showing the Denny Hecker Raids, maps. Interviews with Hecker’s lawyers as well as State Patrol.
Tim Blotz (team coverage, inver grove heights).
Gives advice for what Denny Hecker victims should do. Says his car buyers stuck in “mess.” Asking customers to help state patrol using Denny Hecker Hotline. Warns audience that it is technically it is illegal to drive a car sold by Denny Hecker.
LOCAL STORY: Private Plane Crash in Crystal, MN (2 minutes)
Leah Beno (reporting on site at airport in Crystal)
Non-commercial airplane pilot died, Steven Case of St. Louis Park, and also the founder of Cyber Optics company. Made contact with tower before it closed, the plane touched down at end of runway, then was suddenly off runway. Talking about innocence of pilot….had experience, business man, had permission to use it.
LOCAL STORY: Two-Alarm Fire in Brooklyn Center Apartment Building (30 seconds)
Robyne Robinson (5:00 Anchor)
SPORTS: Timberwolves looking for new head coach (2 minutes)
(Dawn Mitchell reporting)
Exerpts from news conference, broke the news on twitter. Al Jefferson (TWolves forward) on the phone giving his opinion. News conference speaker stressed that this is a sad day for the Timberwolves, and that McHale should be praised for his work and dedication to the team.
WEATHER (1 Minute)
Ian Leonard, meteorologist
Overview of current weather conditions, tornado warning in in Cambell County.
Up Next (30 seconds)
Robyne Robinson
Tired of those aches and pains? Coming up in heath news. What happens when a black bear ends up in your backyard tree? "Find out after commercial break!"
ADVERTISING (3 MINUTES)
So You Think You Can Dance (fox 9), Comcast Digital Cable, Luther Auto, The Jewelry Exchange, Papa John’s Pizza, Progressive Auto Insurance, Slumberland
DAILY DOSE (cheerful, happy voice) 4 minutes
Robyne Robinson: Why some young girls are entering puberty earlier due to exposure to product in plastic can be linked to breast cancer and diabetes in rats.
Also, there is a better way to eat carrots… eating them whole is better for more nutrients
Rob Olson (2nd anchor):
Cherry Juice Fad in MN Twins. One coach (with cherry juice brand sponsorship) recommends drinking it all the time for both other coaches and the players. Drinking cherry juice daily to alleviate previous aches and pains because studies show it can be used as an anti inflammatory. Darker cherries known to be antioxidants…. Academic researchers are finding benefits… University of Michigan/Baylor University Personal note on brother-in-law… drinks it and says it works.
SPORTS: Special Olympics summer Olympics taking place in MN (15 seconds)
Robyne Robinson
WEATHER (4 minutes)
Ian Leonard, meteorologist
One lone cell causing a mess of problems just south of Fergus Falls, aka a tornado warning in taht area. Weather headlines…. Old muggy feeling. Storms possible next weekend. Dandy Day for Dad. Overnight forecast. 7 day forecast. "Don’t forget about your dad…." Reminder on Sunday. Circles it and laughs.
Rob Olson hands Dalton a map for messing up on directions (15 seconds)
ADVERTISING (3 MINUTES)
Arby’s, American Family Insurance, Globe University/MN School of Business, Qwest, Country Splash, My Fox 9.com
NATIONAL NEWS: (3 minutes)
ROBYNE ROBINSON
Space shuttle flight delayed due to hydrogen gas leak. NASA will wait til uly 11 to launch in Denver
International Olympic Committee meets in Switzerland to vote on next host city for 2016 games.
President Obama swats a fly during a recent interview, claims he is "fast on his feet, fast with flies. "
200 pound black bear found in a woman's backyard tree in Pasadena, California. The bear was tranquilized and safely released back into the wild.
COMING UP AT 5:30 (1 minute)
Rob Olson
Denny Hecker Story. WI Window washer, thousands of boy scouts survigve weather. “More ahead in the next half hour”
The news cast started with a local news story regarding a fraudulent tax scandal at Denny Hecker's Auto business. The story was four minutes long, more time than was given to any other news segment other than weather. The story was reported on site versus the news room, which gave a sense of credibility to the reporters debriefing the story. Additionally, they were both males, speaking in with a sense of authority as well as urgency on the story. What was interesting was how they really worked to position Denny Hecker as the "bad guy" or "criminal", even though he hasn't been proven guilty yet. They had interviews against Mr. Hecker from both the MN State Patrol and the attorney representing the state, giving a biased, unfair viewpoint of the Denny Hecker story. Additionally, they spent 2 of the 4 minutes asking audience members who drove Denny Hecker cars to call in and report them to a "victim hotline."
Another piece of this broadcast that really stood out to me was the amount of "happy talk" the anchors were using among each other. While giving the weather report, the meteorologist spent about 4 minutes giving an overview of the tornado warning in MN, but spent almost 2 minutes of that time being teased by the anchors for not being able to name his directions. After returning to the "studio" after the weather map, the male anchor even made a point to draw a map of a compass and tease the meteorologist about it for a while. I think this was really interesting in trying to establish a more "friendly" tone with the audience, but that because of their own chatter, they spent nearly equal time with weather as they did with the top story, more than any other news segment combined.
Finally, I thought it was really interesting to note the type of stories that were being shown in regards to what really is considered news. There were four minutes spent on the "Daily Dose", talking about how to properly cut your carrots and why cherry juice is beneficial to the body. They also devoted about 2 minutes discussing an incident where President Obama swatted a fly away in a television interview and an unnamed woman in CA who discovered a black bear in her backyard. In contrast, they only spent about 15 seconds talking about the upcoming meeting of the Special Olympics in MN, and about 15 seconds talking about the selection of the next host city for the 2016 Olympics. They spent about 30 seconds talking about a fire in Plymouth, and only about 2 minutes talking about a plane crash in Crystal. I think that glorifying some of these more "trivial" news stories for the comedic aspect while ignoring some of the more meaningful stories says a lot about the station and where their priorities lie.